Essential Components for Your Digital Donor Welcome Series

Looking Ahead: Essential Components for Your Digital Donor Welcome Series—Strengthening the connection before you are forgotten

As you look ahead into the new year, it is important that you take a few minutes to review your process for engaging with supporters who have recently entrusted you with their email address.

Ask Wiley: How can I meet higher income expectations for next year?
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How can I meet higher income expectations for next year?

As a fundraiser, have you ever wondered where income growth expectations come from? Over the past 35 years, I’ve often wondered if that number is driven by the costs to increase services to those being served, or just an arbitrary goal. But, as the person responsible for making it happen, you need a plan!

Do You Have the Right Strategies for the Season Ahead?

Do You Have the Right Strategies for the Season Ahead?

In this issue of Donor Focus, we’ll be addressing best practices for increasing your organization’s income in 2019; how to look ahead at the Essential Components for your Digital Welcome Series for newly acquired online donors. Together, we’ll see how to Learn Lessons from This Year in order to apply them to next year

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