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December 2018

View all on this date written articles further down below.
Donor Focused Communication
Before you know it, Christmas will be over for another year and New Year’s resolutions will be made, yet hopefully not broken. For those of us in direct response fundraising, this change of seasons means that it’s time to mail annual tax statements.
Before you know it, Christmas will be over for another year and New Year’s resolutions will be made, yet hopefully not broken. For those of us in direct response fundraising, this change of seasons means that it’s time to mail annual tax statements.
03 Dec 2018

How to Maximize Your Annual Tax Statement Mailing

Before you know it, Christmas will be over for another year and New Year’s resolutions will be made, yet hopefully…
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Ask Wiley, Donor Focused Communication
As a fundraiser, have you ever wondered where income growth expectations come from? Over the past 35 years, I’ve often wondered if that number is driven by the costs to increase services to those being served, or just an arbitrary goal. But, as the person responsible for making it happen, you need a plan!
As a fundraiser, have you ever wondered where income growth expectations come from? Over the past 35 years, I’ve often wondered if that number is driven by the costs to increase services to those being served, or just an arbitrary goal. But, as the person responsible for making it happen, you need a plan!
03 Dec 2018

How can I meet higher income expectations for next year?

As a fundraiser, have you ever wondered where income growth expectations come from? Over the past 35 years, I’ve often…
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Donor Focused Communication
In this issue of Donor Focus, we’ll be addressing best practices for increasing your organization’s income in 2019; how to look ahead at the Essential Components for your Digital Welcome Series for newly acquired online donors. Together, we’ll see how to Learn Lessons from This Year in order to apply them to next year
In this issue of Donor Focus, we’ll be addressing best practices for increasing your organization’s income in 2019; how to look ahead at the Essential Components for your Digital Welcome Series for newly acquired online donors. Together, we’ll see how to Learn Lessons from This Year in order to apply them to next year
03 Dec 2018

Do You Have the Right Strategies for the Season Ahead?

In this issue of Donor Focus, we’ll be addressing best practices for increasing your organization’s income in 2019; how to…