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May 2021

View all on this date written articles further down below.

Digital, Direct Response Fundraising, Donor Focused Communication, Fundraising, Upcoming Webinar, Webinar

The only thing certain about 2021 is uncertainty. You can’t anticipate your donors’ personal circumstances or their confidence to keep giving as usual.

Using Digital Advertising to Find Donors

The only thing certain about 2021 is uncertainty. You can’t anticipate your donors’ personal circumstances or their confidence to keep…

Douglas Shaw & Associates

Direct Response Fundraising, Donor Focused Communication

The front cover of this issue pretty well sums up cross-country . . .

Inside this Issue: Looking Ahead: The Remainder of 2021

The front cover of this issue pretty well sums up cross-country . . .

Doug Shaw

Direct Response Fundraising, Donor Focused Communication

The difference between a message that is read and one put directly in the trash is simple . . .

Getting Your Message Opened

The difference between a message that is read and one put directly in the trash is simple . . .

Amy Sewell

Direct Response Fundraising, Donor Focused Communication

Direct response fundraising is often misunderstood, even within the organizations that rely on . . .

Debunking Direct Response Myths

Direct response fundraising is often misunderstood, even within the organizations that rely on . . .

Keith Cleghorn

Direct Response Fundraising, Donor Focused Communication

We’re coming up on the halfway point of 2021, which means now is the time to perform a mid-year check-in with . . .

Mid-Year Checkpoint

We’re coming up on the halfway point of 2021, which means now is the time to perform a mid-year check-in…

Mark Mangin