Wiley Stinnett - Douglas Shaw & Associates

Direct Response Fundraising, Donor Focus 2023 February, Donor Focus December 2022, Donor Focused Communication

As a seasoned fundraiser yourself, I’m sure you know that your donors give because they are aligned with your shared mission.

07 Feb 2023

Fundraising In Challenging Times: Tips For Success

As a seasoned fundraiser yourself, I’m sure you know that your donors give because they are aligned with your shared…

Wiley Stinnett

Direct Response Fundraising, Donor Focused Communication

The old saying the best laid plans of mice and men often go awry seems to be truer now than ever before.

10 Feb 2022

Nimble, Agile And Quick to Respond…

The old saying the best laid plans of mice and men often go awry seems to be truer now than…

Wiley Stinnett

Direct Response Fundraising, Donor Focused Communication

The difference between a message that is read and one put directly in the trash is simple . . .

04 May 2021

Getting Your Message Opened

The difference between a message that is read and one put directly in the trash is simple . . .

Wiley Stinnett

Direct Response Fundraising, Donor Focused Communication

For many nonprofit organizations, the fall season is considered donor acquisition time. But let’s take a closer look…

09 Aug 2020

Pandemics, The Election, and Your Fundraising

For many nonprofit organizations, the fall season is considered donor acquisition time. But let’s take a closer look…

Wiley Stinnett

Ask Wiley

05 Mar 2020

Ask Wiley: What If I Don’t Have The Funds To Invest In Donor Acquisition?

With much excitement, we announce a new Donor Focus column that answers queries from fundraisers like you by Wiley Stinnett, our veteran SVP, Executive Creative Director. The first question up:…

Wiley Stinnett

Ask Wiley

14 Oct 2019

Ask Wiley: Is there any research to validate the need for direct mail in communication with donors?

With much excitement, we announce a new Donor Focus column that answers queries from fundraisers like you by Wiley Stinnett,…

Wiley Stinnett No Comments

Ask Wiley, Donor Focused Communication, Fundraising

New donors are a vital part of any fundraising plan. And you have spent your valuable time and dollars finding people who not only agree with your cause but want to fund it. So, don’t throw away all that effort by failing to connect with these new people right away.

04 Sep 2019

Ask Wiley: Welcoming New Donors

New donors are a vital part of any fundraising plan. And you have spent your valuable time and dollars finding…

Wiley Stinnett

Ask Wiley, Donor Focused Communication

Question: What should I be looking for when hiring a Director of Development? Answer: Hire someone who has a proven track record of having raised funds before that fits with your organization or ministry. You may think that this answer is too simplistic, but it’s true and when combined with these additional criteria, will help you fill your position and raise the funds you need:

03 Jun 2019

We are looking at changing our branding, will there be any impact on fundraising?

Question: What should I be looking for when hiring a Director of Development? Answer: Hire someone who has a proven…

Wiley Stinnett

Ask Wiley, Donor Focused Communication

10 Apr 2019

What should I be looking for when hiring a Director of Development?

Question: What should I be looking for when hiring a Director of Development? Answer: Hire someone who has a proven…

Wiley Stinnett

Ask Wiley, Donor Focused Communication

None of us enjoy receiving a negative call from a donor. But there are steps you can take that can prevent you from losing much-needed income.

25 Jan 2019

How do I respond to a donor who says we mail them too much?

None of us enjoy receiving a negative call from a donor. But there are steps you can take that can…

Wiley Stinnett