Here at Douglas Shaw & Associates, we’ve learned that guessing about critical fundraising information is a sure-fire formula for poor decision-making.
The Value of Reporting
Your donor data is invaluable, and your database contains critical information about your supporters—their giving history, preferred communication channels, and responsiveness to various appeals.
Unlocking Donor Insights
Incorporating AI and data analytics into fundraising efforts is more than just a strategy; it’s a pathway to building lasting donor relationships.
Monitor Your Metrics
Tracking is one of the key elements to achieving success in a digital acquisition campaign.
This Christmas
Each of us has found ourselves on our own journey through life. Even if we travel in the same direction as others, our journey is unique.
Which Side Are You On?
Each of us has found ourselves on our own journey through life. Even if we travel in the same direction as others, our journey is unique.
A Life of Significance
Each of us has found ourselves on our own journey through life. Even if we travel in the same direction as others, our journey is unique.
What’s Wrong with Our Development Department?
As a VP of Development for many years, I know how it feels to have my nonprofit colleagues begin to doubt my department’s capabilities. This is usually a question that arises following years of success.
Straight Talk: Reality Check
For many organizations, the past year or two haven’t painted a rosy picture of charitable giving. But as fundraising professionals, it’s crucial for us to confront these difficulties—downturns and any other challenges—head-on.
Shifting Donor Behavior
As donors navigate a changing world—new technologies, a challenging economic climate, and demographic shifts—we can keep in step with them by paying attention to changes in their behavior and priorities.
