Income producing newsletters? I couldn’t believe it! It was in the mid-80s, and I was sitting in the offices of a new client who proudly showed me a copy of their monthly newsletter.
12 Questions to Donor Focused Newsletters
Donor focused newsletters are a way for people who engage with your organization to feel connected and learn more about the good work they are helping make possible.
Crafting an Effective Fundraising Newsletter
Newsletters are essential to fundraising strategy. They offer an opportunity to close the loop with fundraising appeals by reporting back to donors on what their generosity has accomplished.
Rethink Your eNewsletter
Recently, we asked ourselves: Is there a better way to do newsletters so they can have a greater impact on your donor file, while also increasing the funds they raise?
A World in Turmoil Needs You Now More Than Ever!
If there was ever a time when people of good will were needed, today would qualify as one of the most critical in history!
Keeping Your Donor Bucket Full
Are you gaining enough donors to offset the ones you’re losing? Every nonprofit organization, regardless of how large or small they are, needs to know the answer to this question.
A Lifelong Donor
We’ve all probably given to a cause once and haven’t repeated our gift since our initial donation. But you can create a better relationship with your donors that will encourage them to continue giving. How?…
Tried and True Strategies For Donor Acquisition and Reactivation
Donor activation and retention strategies are vital to the growth and success of your organization. Now we’re going to focus on another famous A&R duo in the direct response fundraising world: donor acquisition and reactivation.
Upcoming Webinar: What Donor Acquisition Looks Like in 2022
Your organization may have benefited from a strong outpouring of new donor support over the past couple of years, but even if you haven’t, now is not the time to cut back on your donor acquisition program!
A Fundraising Partnership That Gets RESULTS!
When I started Douglas Shaw & Associates, I wanted to serve nonprofits that were looking for a partner, not a vendor.
