Direct Response Fundraising

You and I have something in common with every other human being on earth…no matter where we look, people are adjusting their lives to withstand the pandemic of COVID-19.

For most organizations, the month of December brings in about 30-40% of their annual online giving. It probably doesn’t surprise you to hear that the last week of the year. . .

On January 1st, 2020, many of us launched our vision for a new decade for the nonprofits we serve. We rolled out ambitious program goals and . . .

Chances are at some point in your fundraising career, you will question your communication plan for “major donors.”

On the 22nd of this month, we’re officially beginning the fall season! What will this traditional time of generous giving hold for you and your. . .

A while back, an organization came to Douglas Shaw & Associates for help in growing their donor file and the resulting income. This organization was. . .

The end of the year is the most critical fundraising season—particularly when you’re talking about online fundraising. And, believe it or not. . .

“Should my organization participate in GivingTuesday?” It’s a question I hear all the time. When you’re talking to strategists on this topic. . .