Donor Focused Communication

The last week of 2017 typically sees about 48% of an organization’s December donations. For many of the clients we serve, that can amount to 25% of their annual budget for the year.

20 Oct 2017

Taking Your Homepage by Storm

The last week of 2017 typically sees about 48% of an organization’s December donations. For many of the clients we…

Amy Sewell No Comments

Donor Focused Communication

This rule is one that I actually enjoy. Anybody who really knows me wouldn’t be surprised by this at all. I’m always in a hurry! If I could, I’d have everything done yesterday!

11 Aug 2017

RULE #39: Speed counts!

This rule is one that I actually enjoy. Anybody who really knows me wouldn’t be surprised by this at all.…

Doug Shaw No Comments

Donor Focused Communication

Outbound telemarketing must be considered as a key part of your strategy. Yes, some say it no longer works, but that’s not true. Properly executed, telemarketing not only generates significant net revenue...

11 Aug 2017

Pick Up the Phone: Year-End Fundraising Strategy that Just Works

Outbound telemarketing must be considered as a key part of your strategy. Yes, some say it no longer works, but…

Wiley Stinnett No Comments

Donor Focused Communication

Whether or not you realize it, your online donation forms are full of “friction”—and it’s costing your organization money.

11 Aug 2017

The Optimization Effect

Whether or not you realize it, your online donation forms are full of “friction”—and it’s costing your organization money.

Amy Sewell No Comments

Donor Focused Communication

There’s a lot of money being invested in branding by ministries today. While research will reveal who your audience thinks you are, the impact a ministry can have on their brand through consistent, multi-channel communication strategies is often overlooked.

11 Aug 2017

Consistency is Key (Especially at this Time of Year)

There’s a lot of money being invested in branding by ministries today. While research will reveal who your audience thinks…

Wiley Stinnett No Comments

Donor Focused Communication

The planning that goes into your year-end fundraising is among the most critical of the entire year. And the good news is, right now, there’s still time to make an impact!

11 Aug 2017

There’s Still Time to Make an Impact!

The planning that goes into your year-end fundraising is among the most critical of the entire year. And the good…

Keith Cleghorn No Comments

Donor Focused Communication

You are feverishly planning for Thanksgiving and Christmas fundraising campaigns, but neither of those holidays come close to the most important fundraising day of the year.

11 Aug 2017

One Day to Rule them All

You are feverishly planning for Thanksgiving and Christmas fundraising campaigns, but neither of those holidays come close to the most…

Amy Sewell No Comments

Donor Focused Communication

There is still time to positively impact your donated income by the stroke of midnight on December 31!

11 Aug 2017

Inside the Issue: There’s Still Time

There is still time to positively impact your donated income by the stroke of midnight on December 31!

Doug Shaw No Comments

Donor Focused Communication, News

It’s our great pleasure to announce two new SVP’s leading our client services team: Keith Cleghorn and Christa Huff!

08 Aug 2017

Announcing: Two New Senior Vice Presidents

It’s our great pleasure to announce two new SVP’s leading our client services team: Keith Cleghorn and Christa Huff!

Douglas Shaw & Associates No Comments

Donor Focused Communication, Partners

When I first met her, she was sitting in the office of the CEO. The ministry headquarters was housed in an old apartment building. Not much to look at, the apartments had been converted into offices

26 May 2017

Rule #60: An Effective Chief Development Officer is a Gift to the Spirit

When I first met her, she was sitting in the office of the CEO. The ministry headquarters was housed in…

Doug Shaw No Comments