Celebrating Thirty Years
Here at Douglas Shaw & Associates, we’ve learned that guessing about critical fundraising information is a sure-fire formula for poor decision-making.
Here at Douglas Shaw & Associates, we’ve learned that guessing about critical fundraising information is a sure-fire formula for poor decision-making.
Your donor data is invaluable, and your database contains critical information about your supporters—their giving history, preferred communication channels, and responsiveness to various appeals.
Incorporating AI and data analytics into fundraising efforts is more than just a strategy; it’s a pathway to building lasting donor relationships.
Tracking is one of the key elements to achieving success in a digital acquisition campaign.
As a VP of Development for many years, I know how it feels to have my nonprofit colleagues begin to doubt my department’s capabilities. This is usually a question that arises following years of success.
For many organizations, the past year or two haven’t painted a rosy picture of charitable giving. But as fundraising professionals, it’s crucial for us to confront these difficulties—downturns and any other challenges—head-on.
As donors navigate a changing world—new technologies, a challenging economic climate, and demographic shifts—we can keep in step with them by paying attention to changes in their behavior and priorities.
In the world of fundraising and charitable giving, it’s easy to feel overwhelmed by the current challenges.
In my 30s, I had several conflicting emotions. Having finished my formal education, I felt the excitement of just beginning a great life journey, but I also had feelings of apprehension that perhaps the world needed someone with much more to offer than I could provide.
When I was 10 years old, I learned my grandparents once owned and operated a bar. But once my grandmother became a Christian, they donated their bar on the famous Route 66 to a local ministry and it was transformed into a soup kitchen.
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