Fundraising Strategy & Planning - Douglas Shaw & Associates

Ask Wiley, Donor Focused Communication, Fundraising

New donors are a vital part of any fundraising plan. And you have spent your valuable time and dollars finding people who not only agree with your cause but want to fund it. So, don’t throw away all that effort by failing to connect with these new people right away.

04 Sep 2019

Ask Wiley: Welcoming New Donors

New donors are a vital part of any fundraising plan. And you have spent your valuable time and dollars finding…

Wiley Stinnett

Direct Mail, Direct Response Fundraising, Donor Acquisition, Donor Focused Communication, Fundraising

As fundraisers, the reality of finding your potential donors is complicated. But there are still ways to identify the best potential donors and get a message in front of them wherever they happen to be. This is one of my favorite things about working in digital.

04 Sep 2019

Are You Ready for the 4th Quarter?

As fundraisers, the reality of finding your potential donors is complicated. But there are still ways to identify the best…

Mark Mangin

Direct Mail, Direct Response Fundraising, Donor Acquisition, Donor Focused Communication, Fundraising

04 Sep 2019

Receipting: Gift Acknowledgement

As fundraisers, the reality of finding your potential donors is complicated. But there are still ways to identify the best…

Douglas Shaw & Associates

Ask Wiley, Donor Focused Communication

Question: What should I be looking for when hiring a Director of Development? Answer: Hire someone who has a proven track record of having raised funds before that fits with your organization or ministry. You may think that this answer is too simplistic, but it’s true and when combined with these additional criteria, will help you fill your position and raise the funds you need:

03 Jun 2019

We are looking at changing our branding, will there be any impact on fundraising?

Question: What should I be looking for when hiring a Director of Development? Answer: Hire someone who has a proven…

Wiley Stinnett

Donor Focused Communication

You have probably already realized that building long-term sustainability starts with mobilizing support for the vision of your organization. That includes connecting existing financial supporters, as well as reengaging lapsed donors.

03 Jun 2019

Does Tax Deductibility Really Motivate Giving?

You have probably already realized that building long-term sustainability starts with mobilizing support for the vision of your organization. That…

Keith Cleghorn

Donor Focused Communication

10 Apr 2019

3 Factors for Donor Acquisition Success in 2019

You have probably already realized that building long-term sustainability starts with mobilizing support for the vision of your organization. That…

Keith Cleghorn

Fundraising, Rules of Fundraising

Do you ever wonder if direct mail is as effective as it once was? Do you find it a challenge to keep up with the changes in digital fundraising and social media? In a recent webinar, we provided an argument as to why, as fundraisers, we shouldn’t be thinking so narrowly.

13 Mar 2019

How to Raise the Bar on Your Multi-Channel Fundraising

Do you ever wonder if direct mail is as effective as it once was? Do you find it a challenge…

Douglas Shaw & Associates

Donor Focused Communication

Did you know that many organizations, maybe just like yours, raise a staggering 25% of their annual budget in the month of December alone?

05 Oct 2018

The Top 3 Tactics for a Successful Year-End

Did you know that many organizations, maybe just like yours, raise a staggering 25% of their annual budget in the…

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Ask Wiley, Donor Focused Communication

Wiley, our active donors range in age from 50-65 years of age, yet I’m concerned we’re missing out on attracting new donors. Should we change what we’re doing and focus on getting younger donors?

04 Oct 2018

Should we focus on getting younger donors?

Wiley, our active donors range in age from 50-65 years of age, yet I’m concerned we’re missing out on attracting…

Wiley Stinnett No Comments

Donor Focused Communication

Taking the time to personally write a thank-you letter is one of the best (and easiest) ways to nurture a long-lasting donor relationship.

04 Oct 2018

You Had Me at Thank You

Taking the time to personally write a thank-you letter is one of the best (and easiest) ways to nurture a…

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